The kid-effect on climate deniers

Could kids be the secret weapon in challenging the attitudes of climate deniers?

In a typically American style of humour, satiric new online video “Science Fair Nightmare” produced by LCV and SHFT brings attention to the kid-effect on climate deniers. That is, the power of children to change the mind of older generations about important issues like climate change.

The short film is narrated by SHFT co-founder and actor (of Entourage fame) Adrian Grenier, with the help of Nasa scientist Dr. Joshua Willis. In particular it addresses the 100 Members of Congress in America who deny the basic science of climate change. Perhaps their kids are the only ones capable of transforming their attitudes.

The kid-effect has already been hard-at-work in real life, for example the transformation of Former Republican Congressman Bob Inglis who said his son encouraged him to change his views on climate change, or Retired Republican Senator John Warner who also attributes his commitment to climate change partly to his children and grandchildren.

Climate denialism is widespread throughout the world, but younger generations in general are highly concerned about this issue and their futures. This video is indicative of the powerful role children and youth can play in re-shaping the way older generations think. Climate change is a cross-generational issue and people of all ages and backgrounds are responding to the challenge, however it’s integral that older generations are aware the world they leave the young will inherit.

This is a simple and powerful fact that could change a persons thinking if delivered in the right way, or as this video highlights sometimes it needs to be expressed from certain people in your life.

The video also points out something we are very familiar with at 1 Million Women, that you don’t need to be a climate scientist to act climate change.

The video is positive, highlighting the fact that people CAN change. It is refreshing and upbeat within a milieu of climate change media and reporting that is too often negative, painting only a bleak picture of the future of humanity and the world without any glimmer of hope.

Without hope, it is easy for people to turn to denial, which is why videos such as these are important.  Hopefully we will start to see more of these types of communications to develop a more positive narrative around climate change issues.